Nonprofit Marketing Resources

Every nonprofit staff member and volunteer knows that successful fundraisers are essential for the survival and growth of any organization. For this reason, it’s imperative to choose the event type and components carefully in order to minimize costs while maximizing donor engagement. This is no small feat; it requires considerable forethought, attention to detail, and collaboration with local businesses and community leaders.

Donor retention is one of the most prevalent challenges for nonprofits. This is especially true during times of unique financial obstacles and unexpected events, such as the pandemic. However, Forbes has reported that the outlook for charitable giving in 2022 remains more promising than you might expect. The key to this is to keep your donors feeling appreciated, engaged with your mission, and optimistic about the difference they can make. So, how can you accomplish this?

Your nonprofit does what you need to do to keep the core of your finances compliant. You set an annual budget and fill out your Form 990 on time each year. But this is often not enough for nonprofit organizations to get the most from their finances. Are you even sure your Form 990 is correct? Do you review your budget on a regular basis?

The rise of social media has changed the ways we interact, network, and do business. Social media networks allow users to organically cultivate social, political, and commercial movements that express themselves in traditional institutions. As movements become popular, they become standard business practices in digital marketing.

Nonprofit organizations play a crucial role in our society, addressing various issues ranging from education and health to environmental conservation and social justice. However, running a successful nonprofit requires more than just a good cause and hardworking volunteers. Effective governance is an essential component that ensures accountability, transparency, and sustainability of the organization’s operations.