The Google Grant Explained in 90 Seconds

Nearly three decades ago, business titan and philanthropist Bill Gates proclaimed, “Content is king,” foreshadowing its dominance in the digital age.

There are many useful tools and applications out there for nonprofit organizations, but few are as vital as fundraising tools like Venmo.

Quick quiz! What are the mission and vision statements of your nonprofit?

We know you work hard all year long to fundraise for your organization, but did you know the last month is when it counts the most?

With the proliferation and popularity of social media, there’s a misconception that email marketing is old-school.

Like any business, a successful nonprofit needs a website.

At Nonprofit Megaphone, we are all honored and humbled to work for such amazing organizations.

The basic definition of a conflict of interest is when a person or an organization has two competing relationships that potentially work against one another.

If your nonprofit has applied for and is using Google Ad Grant, prepare to see a big increase in traffic on your website.

Google Grant Management – what does it entail?

Google is one of the largest, most profitable companies in the world, so it may be strange to learn that they have a program within the company dedicated entirely to nonprofits.

With the help of ever-improving technology, working from home is no longer a dream but a reality.

Starting a nonprofit is a great idea.

We are excited to announce NPM’s migration to Invoiced.com for all future client invoicing!

There is a beautiful harmony created when a nonprofit and a corporation team up to promote a cause.

Technology has had an incredible impact upon our lives.

Having access to great resources is invaluable for nonprofit organizations.

In the vast and often overwhelming landscape of nonprofit funding, smaller nonprofits frequently find themselves navigating the shadows of larger, more established entities.

Ann Dejnozka, Head of Advancement at Emma Willard School, is spearheading the “Infinite Horizon” campaign, poised to set a historic funding record in independent girls’ school education.

Here, we’ll run through some of the most common questions people tend to have about the Google Ads learning period.

At the heart of Sleep in Heavenly Peace (SHP) lies a compelling and unique fundraising philosophy, championed by its Founder and Head of Development, Luke Mickelson.

Burnout and compassion fatigue are common issues in the nonprofit sector.

Jennifer Chandler serves as the Vice President of the National Council of Nonprofits (Council of Nonprofits), the nation’s largest network of nonprofits.

“We live in a 21st century democracy using 18th century rules and 19th century systems,” Micah Sifry says.

Content marketing is an integral part of marketing strategies for businesses and organizations across the globe.

You probably feel like you put a lot of time and energy into your email marketing without a return to match.

Google has launched a new verification program designed to ensure users have a safe and trustworthy experience on your site.

COVID-19 continues to change life as we know it.

In the ever-evolving world of digital marketing, Google Analytics has been a cornerstone for advertisers.

Even after several years, WordPress remains a powerful tool for content management for nonprofit organizations.

Nonprofits are the backbone of society. They are the organizations that help those in need, provide education, and support communities.

After much research, I have discovered that these are the three main areas you need to focus on when you are redoing your website.

If your nonprofit has a dedicated blog writer or writing team, it’s worth ensuring they are trained in basic search engine optimization (SEO) writing strategies.

Whether you work with a small nonprofit or a large one, creativity is key in a nonprofit marketing campaign.

The world is rapidly going digital, and for nonprofit organizations, it is essential to keep up with the times.

The digital age allows us to obtain information, conduct business and shop online, all at breakneck speed.

The key to successful marketing is knowing your market.

In a culture where charitable giving increases almost every year, the internet has become the easiest way for individuals to donate.

If your nonprofit has any sort of online presence, chances are it has a Facebook page.

As a nonprofit, your website serves a lot of purposes.

Google offers the Google Grant for Google Ads, but another free resource your nonprofit should be utilizing is Google Analytics.

The world seems off-kilter these days. Hand sanitizer, toilet paper and spray disinfectant have become prized possessions.

What do you need to do to stay compliant with the Google Ad Grant and make sure that you keep your account active and running smoothly?

Are you a nonprofit looking for creative ways to thrive and grow but feel limited by a small budget? Perhaps you are a large nonprofit seeking to function and market more efficiently.

Many people have bought into this myth: I need to raise money for my nonprofit, so every time I talk to donors I should ask for money. Don't.

The Google Ad Grants Pro or GrantsPro, awarded organizations $40,000 a month to spend each month on Google Ads.

Sheila Bravo began her professional life working in the for-profit business sector, but she now serves as the president and CEO of the Delaware Alliance for Nonprofit Advancement (DANA).

Your nonprofit has stories to tell and emails can spread the word.

Shiny new tools and software can offer a lot to a growing nonprofit, but they can not solve every problem.

In NPM’s “Top 5 Social Media Tips” article, creating an Instagram account was our #1 recommendation. Why Instagram?

I need help with the Google Ad Grant! People ask me that all the time.

Kate Rubalcava, the CEO of Utah Nonprofits Association (UNA), has been around the nonprofit community for most of her life.

Many people consider nonprofits to be completely different from conventional businesses.

There are plenty of ways to raise money, but one of the most popular (and let’s face it: fun!) ways to bring in fundraising dollars and engage supporters is the time-tested nonprofit fundraising event.

This month, we would like to introduce you to Trueface, in the words of their Marketing Director, David Pinkerton.

As a nonprofit, your website is more than just a digital presence—it’s the heart of your mission, a platform to spread awareness, attract donors, and engage your community.

Design plays an increasingly important role in the success of nonprofit organizations.

The Google Ad Grant is one of the most cost-effective and powerful tools available to reach your audience.

Running a nonprofit can present a number of obstacles, from staffing and managing donations to community outreach.

Embracing technology and innovation is not just a choice, but a necessity.

Nonprofit organizations often struggle to secure funding and support for their causes.

Virtual fundraisers are practical alternatives to in-person events, and they are here to stay.

Nonprofit organizations, with their focus on social causes and community welfare, play a crucial role in shaping society. As a result, their success and impact depend largely on the effectiveness of their board of directors.

November is a season of gratitude and giving.

This month, we would like to introduce you to Pioneer Human Services.

Many people ask us about the difference between Google Ads and Facebook Ads, especially in a nonprofit context.

How should a nonprofit communicate on social media if it hopes to grow a following?

Let’s think of your organization as a tree, you grow different branches and extend far beyond your base.

You’ve probably heard the saying “teamwork makes the dream work” or “the more the merrier.” In the nonprofit world, these cliche sayings actually ring true.

Twitter is one of the chief tools every organization can use to connect and engage with the public.

In the digital age — and particularly in the wake of the pandemic, which saw a significant uptick in charitable donations that has largely remained strong since—nonprofits face the challenge of competing for visibility in an increasingly crowded online space.

You may have heard about the changes Google has initiated to the Ad Grants program that became effective on January 1, 2018.

Few individuals embody the spirit of innovation and compassionate leadership as profoundly as Devan Mercurio, Senior Manager of Development at Pittsburgh Public Theater.

Like any organization, a nonprofit requires business software, a way for employees to connect and collaborate.

In today’s world, social media has become an essential tool for nonprofit organizations to raise awareness and funds for their causes.

Many nonprofits make the mistake of thinking that fundraising only applies to raising money, so they neglect contributions that are not cash.

The rise of social media has changed the ways we interact, network, and do business.

Enhancing the online exposure of a nonprofit organization is important to help potential donors discover your cause or social issue.

For nonprofit organizations, it can seem like a no-brainer to accept all gifts. However, things can be more complicated than they appear.

Working with generous members of the community to raise funds can be key to furthering your nonprofit work, but to take the first step you’ll need an effective grant proposal.

Started in 2012, Giving Tuesday is an internationally-recognized movement that focuses on giving back.

Soliciting regulations can fall into a gray area for many nonprofits; navigating these rules can be tricky, and they can easily change without prior notice.

Does your blog or website get updated regularly? Perhaps it is time to add more content.

Running a nonprofit can be challenging. Over time, a number of obstacles can present themselves.

When a board president or executive director leaves an organization, the vacuum left by this departure often causes chaos or even the collapse of a nonprofit.

How well do you know your nonprofit board of directors and the roles they serve? Find out everything you need to know with this guide to the nonprofit board.

If you are reading this article, chances are that you are already using Facebook for your nonprofit organization.

The short answer: Because it’s the key to increasing your conversion rates.

One of the hurdles any nonprofit organization faces is the issue of funding: ‘nonprofit’ is right there in the name, after all.

Timeless, or evergreen, content—content that can be useful anytime that’s not tied into an event or a holiday—on your website can serve you well.

In today’s fast-paced digital world, nonprofit organizations are always looking for ways to make their work more efficient and impactful. One tool that’s been making waves is artificial intelligence (AI).

Burnout can happen when you try to do everything at once. It is impossible to do it all, but you still try.

For some reason, there is an air of mystery about how to create an email drip campaign.

Fundraising is the backbone of the nonprofit world, but what happens when you start to lack ideas?

For nonprofits, fundraising is a must.

Sabeen Perwaiz, the Executive Director of Florida Nonprofit Alliance, has always been involved in nonprofits, whether through volunteering or serving on boards.

Your nonprofit does what you need to do to keep the core of your finances compliant.

What are Google Ad Grants Certified Professionals?

Are you eligible for the Google Ad Grant? Let’s find out.

Newsletters and email marketing campaigns are some of the best ways for nonprofits to keep in touch with donors, volunteers, and clients.