Nonprofit Marketing Resources

The Google Ad Grants Pro or GrantsPro, awarded organizations $40,000 a month to spend each month on Google Ads. We’ll give a quick history of the program, but unfortunately, the story doesn’t end well. The program is no longer accepting new applicants.

With the help of ever-improving technology, working from home is no longer a dream but a reality. But what exactly are remote companies, and why are they different?

Many people ask us about the difference between Google Ads and Facebook Ads, especially in a nonprofit context. While they appear similar at first glance, the two platforms are actually quite different. The infographic below breaks down points of convergence and divergence for each ad network.

Success pages, or thank you pages, are pages on your website that users are directed to after completing a form successfully. In their simplest form, they should give the user confirmation that their submission was successful and thank them for whatever action they took (completing a purchase, making a donation, registering for an event). They can also be used to invite the user to complete additional actions, such as signing up for a newsletter, sharing content on social media, or downloading additional content.

Many people consider nonprofits to be completely different from conventional businesses. They are often under the impression that the two are set up and run completely differently. However, this is not necessarily true.