Nonprofit Marketing Resources

No matter what you are hoping to accomplish with your web presence, the Google Grants program can help you to ensure your digital marketing strategy is a success. Google Ad Grants provide your organization with recurring monthly credit toward ad placements in search results as well as the data necessary to fine-tune them for success.

According to the National Center on Charitable Statistics, around 30% of nonprofits shut down their operations only a decade after they were founded. If you want your nonprofit to have real impact, it will have to last much longer than that—and to not only survive but thrive.

Quick quiz! What are the mission and vision statements of your nonprofit? If you don’t have these guiding statements or can’t remember what yours are, keep reading. We’ll talk about what exactly vision and mission statements are, how they differ, and why it’s important for your organization to have them. Don’t worry. We won’t leave off there, we’ll also give a few ideas of how to get started creating both a mission and vision statement for your organization.

Volunteer programs are fundamental to nonprofit success since volunteers’ time and labor directly contribute to keeping nonprofits running. Plus, volunteers are often some of the most engaged advocates. Often donating their time and money to promote your cause to a wider audience, these supporters bolster your organization with their passionate enthusiasm.

Grants provide much-needed funding to nonprofit organizations of all sizes. But with more and more emphasis on website design, how can you ensure that you don’t lose out on funding opportunities? How should you design your website so that grant-awarding foundations accept your application?