Nonprofit Marketing Resources

What does an eager young graduate look for when searching for a job? An ideal position provides a nice salary, a good location, and, if you are lucky, a sense of purpose. However, personal satisfaction is often the least of young peoples’ concerns and more practical considerations are front of mind.

In a culture where charitable giving increases almost every year, the internet has become the easiest way for individuals to donate. That means it’s essential for nonprofits to utilize their online resources. Whether you’re fundraising for a specific project or simply want to put your nonprofit out there as a charity of choice for individuals, here are 5 trusted and valuable fundraising websites to keep in mind.

Twitter is one of the chief tools every organization can use to connect and engage with the public. It’s designed for short interactions and long-term relationships alike, and nonprofits can use this in incredible ways to build community and awareness.

First impressions mean a lot, especially in the digital world. Your nonprofit’s website is the face that greets potential donors, volunteers, and even staff members. You want to make sure it stands out and opens the door for these newcomers to visit and stay awhile. There are a few basic elements that make up a successful website.

When a board president or executive director leaves an organization, the vacuum left by this departure often causes chaos or even the collapse of a nonprofit. A succession plan lets leaders empower the next generation to fill these vacancies and ensure the nonprofit thrives despite the departure of certain vital figures.