Nonprofit Marketing Resources

Like any business, a successful nonprofit needs a website. Having a website proves your nonprofit’s credibility, makes you more accessible to donors, increases awareness, and builds a relationship with the community. However, building a website from scratch is no small task. Thankfully, there are a number of useful, easy-to-use website builders out there that nonprofits can use for creating a nonprofit website.

How should a nonprofit communicate on social media if it hopes to grow a following? What platforms are best, and how do you choose one? We answer these questions and more with Lisa Solomon of the Atheneum Collective.

Slack is a popular tool used largely to communicate between coworkers, replacing disparate calls and emails, but it can also help track projects and foster company culture. The goal of this software is to fully replace email and cut down on phone calls and in-person meetings in order to truly change the way people work and make collaboration more efficient. It feels like a company-wide social media; communication across channels is intuitive and similar to social media conventions with tagging, comments, and reactions. Some of the features include “channels,” which are the core function of Slack as well as direct messages, voice and video calls, third party application integrations, workflow automations, and file sharing.

Many companies give great nonprofit discounts on software and web services. This list of nonprofit deals shows how to save money while taking your organization to the next level!

Capacity building is a means to achieve this end. It sets the bar for improvement in virtually every aspect of a nonprofit’s function. Capacity building is a continual process with no end.