Nonprofit Marketing Resources

Creating awareness and educating people about your organization and mission is essential, but let’s be honest; your ultimate goal is to convert website visitors to supporters. And if we put it all on the table, volunteers are great, but what you really want are donors.

We are excited to announce NPM’s migration to Invoiced.com for all future client invoicing! This new system has a number of benefits for our clients, including access to a new Client Billing Portal where you can view and download all your invoices and past payment records in one place.

At Nonprofit Megaphone, we are all honored and humbled to work for such amazing organizations. We want to take a moment in each newsletter to share more about the mission and work of one of our clients. This month, we would like to introduce you to Hillcrest Hope, an organization celebrating over 40 years of providing housing and stability to those in need.

To say it’s a challenge to attract people to your site is an understatement, especially when you consider the brief amount of time an average person spends on a website. Estimates vary, but some experts say you have 15 seconds or less to capture a visitor’s attention. There are several reasons people leave websites, but less than stellar content is one of those reasons. So, unless your content is extraordinarily clear and focused, only a minimum of it will get through to visitors.

In the wake of COVID, there is no shortage of challenges faced by nonprofits. Whether it’s reimaging upcoming fundraisers or in-person events, the uncertainty has caused many to rethink operations to ensure long-term survival.